Fort Lauderdale Downtown and Las Olas
The seat and the largest downtown, where Las Olas, the New River and a Brightline stop pull in office, dining and boutique searches.
Online marketing company for Broward County businesses 
5.0 Rating on Google
Broward County SEO That Starts in Your City, Then Adds Digital Marketing and PPC
Nobody here says they are from the county: they say Hollywood, Miramar or Coral Springs, and the search box follows. GetPhound is an online marketing company serving businesses across Broward County, Florida, and Broward County SEO is where the work begins, with digital marketing, online marketing, internet marketing and PPC built around it for every city a business wants to win.
5.0 Rating on GoogleTwenty-four cities
A County Made of Cities Customers Name First
Fort Lauderdale is the seat, yet its 182,760 residents in 2020 are only about 9 percent of Broward County's 1.94 million people. Twenty-three other incorporated cities share the rest, from Pembroke Pines at 171,178 and Hollywood at 153,067 down to Wilton Manors at 11,426, and Davie is legally a town with 105,691 residents. Labels do not follow size, and search habits do not follow labels: a Miramar homeowner looks for help in Miramar, and a parent in Coral Springs looks in Coral Springs.
That is the lens for this whole site. Treat Broward County as a string of separate markets laid out between the Atlantic beaches and the Everglades edge, tied together by I-95, I-595, Florida's Turnpike and the Sawgrass Expressway. A business that serves two or three of those cities is not competing for "Broward". It competes for its own cities one at a time, and the order in which it adds the next city is the strategy.
A seasonal layer sits on top. Cruise traffic moves through Port Everglades all year, the boat show draws more than 100,000 visitors in late October, Canadian winter visitors cluster along US-1 in Hollywood and Hallandale Beach from October to April, and hurricane season runs from June 1 to November 30. Each one changes who is searching and what they need.
- 1,940,907Residents
- 1,203 square milesLand area
- $70,331Median household income
- 35.4 percentForeign-born residents
- 37.2 percentRenter households
Where coverage begins
Six Markets Most Plans Touch First
A starting list for Broward County, not the whole of it. City counts are from the 2020 Census; the stats above are survey years (ACS 2018 to 2022).
Pembroke Pines
The anchor of South Broward at 171,178 residents, laid out along Pines Boulevard and Flamingo Road with I-75 on its western side.
Hollywood and Hallandale Beach
Beach, casino and racetrack traffic, plus the US-1 stretch known as Little Quebec that fills with Canadian visitors every winter.
Coral Springs and Parkland
Northwest Broward, a planned city bounded by the Sawgrass Expressway, with Parkland against the Palm Beach County line.
Pompano Beach
A beach city just north of Fort Lauderdale with about 3 miles of beachfront, an airpark and a Tri-Rail station.
Weston and the Everglades edge
The westernmost city, 68,107 residents at the Everglades edge, with I-75 as its front road and a median income near $122,774 in 2021.
SEO first
Broward County SEO Is Really 24 Smaller Searches
Search engine optimization for Broward County companies is the largest part of this work, and the shape of the county is the reason. A person looking for a dentist, a roofer or an accountant types a service and a place, and the place is almost always a city: Plantation, Davie, Deerfield Beach. A plan that targets only "Broward" misses most of that typing, so we build SEO in Broward County the way it is searched, with a page and a Business Profile for each city worth winning and a site that loads quickly on the phones most customers hold.
Owners hiring help often type the seat's name and find a Fort Lauderdale SEO company, and "Broward SEO" is the shorthand some use for the whole county. Their customers behave differently: they live in 24 cities and type their own. That is why the first conversation is about your cities, not the county name, and why the SEO services page spends its time on the order of work and on what to build first.
SEO for Broward County businesses is joined by Google Maps and local SEO for the profile side, AI search optimization for answer engines, and the paid and social pieces described below. Everything shares one set of tracking so a call from a Google Ads click and a call from a Maps profile are counted the same way.
How the pieces fit
SEO Leads, and Seven Other Pieces Do Supporting Work
Each card links to a page that explains the piece in Broward County terms.
Search engine optimization
City and service pages, technical fixes and reviews that make a business findable across Broward County. Start with the SEO page.
Google Maps and local SEO
Business Profiles, citations and a review habit for offices, crews on the road and multi-city brands, covered on the local SEO page.
AI search optimization
Clear, consistent facts about your cities, services and hours so an AI answer describes you correctly. No one can promise a mention; see the AI search page.
Google Ads and PPC
Search ads that switch on within days, aimed by city and paced around storm and visitor seasons: Google Ads management and paid search across platforms.
Meta Ads (Facebook and Instagram)
Offers for neighborhoods, events and visitors, with honest limits, on the Meta Ads page. ChatGPT ads are an early channel, so we treat them as a small measured test.
Website and content
One fast site with a page for each city and service (web design) and a steady calendar of useful posts (content marketing).
Digital, online and internet marketing
Digital marketing sets the order of work, online marketing audits how a business shows up on the web, and the same thinking is what some owners call internet marketing.
Lead generation
Tracked calls and form fills from your own pages and ads. We do not sell leads. See lead generation.
The trade mix
Six Trades, Compared With the Typical County
Employer locations in Broward County counted by the Census Bureau in County Business Patterns, 2022, compared with 2017. Sole proprietors are not included.
| Trade | Locations | Per 10,000 people | Compared with typical | Fewer than 10 staff | 20 or more staff | Since 2017 |
|---|---|---|---|---|---|---|
| Residential remodelers | 862 | 4.4 | 1.4 times | 95 of 100 | 16 | +49.4 percent |
| Roofing contractors | 199 | 1 | 1.2 times | 71 of 100 | 31 | +44.2 percent |
| Plumbing, heating and air-conditioning contractors | 844 | 4.3 | 1.3 times | 80 of 100 | 86 | +11.6 percent |
| Insurance agencies and brokerages | 1,340 | 6.8 | 1.9 times | 91 of 100 | 56 | +17.4 percent |
| Law offices | 2,517 | 12.8 | 4.4 times | 90 of 100 | 118 | +4.1 percent |
| Full-service restaurants | 1,699 | 8.7 | 1.3 times | 49 of 100 | 586 | +8.4 percent |
Source: Census Bureau County Business Patterns, 2022 against 2017. Employer locations only; the typical county is the middle county among those with 20,000 or more residents.
Law offices run at about 4.4 times the density of the typical county and insurance agencies at about 1.9 times, so those owners fight over the same search phrases in every city. Remodelers and roofers sit closer to the typical level, yet their employer counts grew 49.4 percent and 44.2 percent since 2017, which means newer competitors keep arriving.
Digital marketing here is partly a question of which side of that table you are on: crowded trades need specific pages and strong reviews, growing trades need to be seen before the next arrival.
Coverage order
A Working Order for a County This Wide
Start where your customers already are
Take the two or three cities that bring most of your work today and build each one fully: a page, a Maps profile, reviews and a tracked phone number. For a Plantation business that may mean Plantation, Sunrise and Davie, which border one another near I-595.
Add the next city along your usual route
Add the next city along a corridor customers already drive: I-95 and US-1 past the coastal cities, I-595 across the middle, the Sawgrass Expressway through the northwest, I-75 toward Weston. A city on your usual route is easier to serve than one that only looks close on a map.
Layer paid search and social on the gaps
Use Google Ads and other paid search to cover cities where organic pages are still young, and test Meta Ads (Facebook and Instagram) where an offer suits a neighborhood or an event. A ChatGPT ads test stays small and measured.
Measure by city, then reorder
Count calls, forms and booked jobs for each city so the next dollar goes where it pays back. Revisit the order every quarter; a county this size rarely stays still.
Pricing
Four Ways to Start, All Month to Month
Four starting points for Broward County businesses, with no setup fee and no contract on any plan. Ad spend for paid campaigns is separate and goes straight to the platforms.
Questions
What Broward County Owners Ask First
Where do I begin: SEO, PPC or a broader digital marketing plan?
For most businesses SEO and Google Maps come first because they keep working after the month ends, while PPC (pay-per-click) on Google Ads switches on in days and stops when the budget does. A business that needs calls this month often runs both: ads to cover the gap, SEO to build the pages and reviews that carry more of the load later. Digital marketing is the umbrella that sets the mix, city by city.
Does every city I cover need its own website?
No. One fast, mobile-friendly site with a distinct page for each city and service is the usual pattern, written with real details about that city rather than one paragraph with the name swapped. Google Business Profiles work differently: a profile belongs to a real location, so a business with one office gets one profile and reaches other cities through its pages and service-area settings.
How is this different from hiring a Fort Lauderdale SEO company?
A Fort Lauderdale SEO company tends to think of the seat first, yet Fort Lauderdale holds about 9 percent of the county's residents. We plan by the cities your customers live in, which can be Miramar and Pembroke Pines as easily as Las Olas. Choose whoever shows a city-by-city plan, written reporting and month-to-month terms.
What does a month of SEO and digital marketing run in Broward County?
A month of SEO starts at $495 for 25 RankGuarantee™ landing pages. Organic Growth begins at $1,495 (Silver, no website) and rises to $2,495 with a managed website (Gold) or $3,495 (Platinum). Paid ads management is $895 for one platform, $1,595 for two or $2,295 for three, and ad spend is billed by the platforms. No setup fee, no contract.
Does hurricane season or the winter visitor season change when to advertise?
It can. Hurricane season runs June 1 to November 30 with the heaviest risk in September and October, so we plan pauses, updated hours and storm-prep pages ahead of it. Winter brings visitors from October through April, strongest along US-1 in Hollywood and Hallandale Beach, and the boat show draws crowds in late October. A plan should flex around those weeks instead of running flat all year.
Can I run ads in only a few cities?
Yes. Google Ads and Meta Ads (Facebook and Instagram) can both be aimed at chosen cities or a radius, so a plumber working Plantation and Sunrise does not pay for clicks from Deerfield Beach. We usually start narrow, read the call and form data for each city, and widen the map only when the first cities pay back.
Are the numbers in the tables up to date?
They are survey years, not live counts. Residents, income, rent and household figures come from the Census Bureau's ACS 5-year estimates for 2018 to 2022, the trade table comes from County Business Patterns 2022 against 2017, and city populations are 2020 Census counts. We use them to size markets and set priorities, and we say so wherever they appear.
Explore more
Every Page on This Site, From Search to Ads to the Website
Start Here
- Search Engine OptimizationCity pages, Business Profiles and technical fixes planned for a county of 24 cities, plus how to choose an SEO company.
- Digital MarketingA plan that starts with the cities a business serves and the order of work for three kinds of company.
- Online MarketingAn inventory of the website, listings, reviews, social profiles, email and tracking a Broward business already has.
- Home (you are here)Search-first marketing planned city by city across the county, with paid ads, social and the website behind it.
Get Found in Search
Paid Advertising
- Google Ads ManagementSearch ads set up by city group and phone-call trade, paced against storms, tides and the visitor calendar.
- PPC ManagementWhen paid clicks beat waiting for organic results, and how to spread a budget across search and social platforms.
- Meta Ads (Facebook and Instagram)Audiences by age, household and city, offers tied to local events, and an honest look at what Meta Ads can and cannot do.
Website and Content
- Lead GenerationCalls, texts and form requests from your own search results, Maps listing, ads and website, planned city by city and never bought as a list.
- Website DesignOne fast, mobile-first website with a page for each city and service you cover, built for search and for the customer holding a phone.
- Content MarketingCity pages, answers and seasonal posts planned around storm season, king tides, boat show week and the winter visitor months.
Around the County
- Marketing by AreaFourteen market areas from the beach to the Everglades edge, the roads that join them and a sensible order for covering them.
- Local Business LandscapeFifteen trades counted by Census employer locations: how crowded each is, how large the businesses run and how the count has moved since 2017.
Get in Touch
Tell Us Which Cities You Need to Win
Tell us which Broward cities your customers live in and we will sketch the order of work on a short call, with no setup fee and no contract. Call 610-825-4363 or email hello@getphound.com.